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Forests for Fashion Initiative

In partnership with the UNECE and FAO, our Forests for Fashion initiative is linking forest-based materials from sustainably managed forests with the world of fashion.

PEFC forest to wardrobeAny idea how much water it takes to make one pair of jeans? The answer? More than 10,000 litres. That’s the same amount of water that one person drinks in ten years. Why is this? Because cotton is an extremely water intensive crop.

But it goes further, according to the UN, despite covering just 3% of the arable land, the production  of cotton uses 24% of insecticides and 11% of pesticides on this planet. This has serious implications for both the environment and the workers.

What’s the alternative? Synthetic fibres? 70% of the climate impact of the total clothing life cycle comes from their production. This is because synthetic fibres are oil-based and are extremely energy intensive to produce.

In addition, every time we wash clothes made from synthetic fibres they shed microfibers. Every year, around half a million tonnes of these plastic microfibers end up in our oceans.

So what’s the solution? How can we produce clothing that doesn’t pollute our planet, use up significant quantities of water and harm the health of those that produce it? We believe the answer is in our forests!

Forest fibres for sustainable fashion

You may not know it, but forests provide materials and fibres for many of the common consumer products we use today.

journey from forest to wardrobe

Yarn from cypress, beech and eucalyptus trees can all be used to make fibres for clothing – the most popular cellulose fibres are Viscose, Modal and Lyocell. In addition, cork and even wood can be used for not only clothing, but accessories too! Even better, these forest materials are softer and more breathable than cotton or silk.

fashion figuresImportantly, these materials are also more environmentally friendly, requiring considerably less energy and water to produce compared to cotton and other synthetic fibres.

Not to mention of course, all the other benefits that forests provide. From helping to mitigate climate change, maintaining water quality and stabilizing soil, to providing food and income to millions of people around the world and home to for an extraordinary amount of biodiversity.

Forests for Fashion Initiative

However, we need to ensure that the forest-based materials used to make our clothes originate from sustainably managed forests, and that we produce them in a sustainable and ethical manner.

Our Forests for Fashion initiative, in partnership with the United Nations Economic Commission for Europe (UNECE) and Food and Agriculture Organization of the United Nation (FAO), aims at just this. Together, we are linking forest-based materials from sustainably managed forests with the world of fashion. Bringing these fantastic, innovative and sustainable materials to a wider audience.

unece fashion event 2018a

Join us in New York in July as we bring stunning forest fashion to the halls of the UN headquarters, as part of the High Level Political Forum (HLPF) on Sustainable Development! We want to use this important occasion to highlight the role of forests and forest products in achieving the SDGs.

For more information on how you can get involved, contact us at

SDG Wheel TransparentFashion and the SDGs

From responsible consumption and production (SDG 12), gender equality (SDG 5) and clean water and sanitation, (SDG 6) to decent work and economic growth (SDG 8), climate action (SDG 13) and life on land (SDG 15), sustainable, forest-based fashion has the potential to contribute to many of the Sustainable Development Goals (SDGs).

But to unlock the full potential, the sector needs radical transformation and innovative solutions. That’s where PEFC certification has an important role to play - mobilizing forest-based solutions towards creating a sustainable fashion sector.

Recent activities

Connecting the supply chain

An important part of our work in the fashion sector is connecting the supply chain to ensure traceability: this can be achieved by ensuring each step of the manufacturing process is PEFC Chain of Custody certified.

Leading the way is PEFC Spain, who have teamed up with Textil Santanderina, the largest fabric producer in Spain, and renowned Spanish fashion designer María LaFuente to promote PEFC certification and establish partnerships within the apparel sector.

Take a look at their latest event...

Inspiring the next generation of designers

Fashion show Perugia 2017In 2016, our PEFC Collaboration Fund supported PEFC Italy as they worked with teachers and fashion students from the Institute for Italian Design to create a collection of clothes and accessories made entirely from wood and wood-based products.

The collaboration culminated with a fashion show in Perugia, Italy. Beautiful and innovative clothes and accessories, all made out of materials from PEFC-certified forests, were showcased in front of a packed audience.

Find out more…